Market Research Manager
Company introduction:
As one of the world’s leading pharmaceutical companies,our business is focused on turning good ideas into innovatives,effective medicines that make a real difference in important areas of the healthcare.
The Market Research manager position is charged with providing the brand team with penetrating and actionable insights gleaned through research, data and analyses. As a core member of brand team, the incumbent will support marketing managers by identifying business issues, designing research project, analyzing the results and providing actionable insights. In addition, the manager is responsible, by working with marketing team, in planning, executing and managing the market research budget for each brand.
Key Responsibilities:
1.Summarize insights learned from past research and agree with marketing on issues to be addressed
2.Identify and agree research projects to be done and associated cost, which is built into the brand action plan
3.Create RFP with brand managers and identify vendors to be invited
4.Independently design and manage market research projects,
5.Effectively communicate with key stakeholders on the research insights
6.Identify and agree with marketing on actions to address key business issues.
7.manage and build the Market research Repository
8.Proactively sharing learning cross brands,
9.Lead market research workshops
10.Build strong relations with high quality external vendors
Qualifications:
To qualify, candidates must have:
1.Bachelor required, but Master preferred in marketing, business administration, statistical analyses Advanced degrees desirable
2.Work Experience: Minimum of 3 years in role with brand management or marketing research responsibilities with min 1 year in pharmaceutical industry
3.Work Requirements: working knowledge of key China pharmaceutical data souces,such as Xiehe and IMS
4.Demonstrate strong skills in communicating with and persuading others
5.Cross functional experience in marketing,strategic planning.MBA is highly desirable
6.Hihgly skilled in powpoint,Excel.Ability to run functions/programming in Excel or other statistics
* Please send us your complete resume (both in Chinese and in English) to: ‘topjob_mkt146sh@dacare.com’