Asia Pacific Marketing Director
Our client provides leading Product Lifecycle Management (PLM), content management and dynamic publishing software solutions to thousands of companies worldwide. Customers include many of the world’s most innovative companies in manufacturing, publishing, services, government and life sciences industries. As a leading supplier of PLM and EAM solutions for companies of all sizes, our client enables manufacturing, services, publishing, and government organizations to optimize the development of physical and information products.
Location: Shanghai
Summary:
1.This position requires a passion for enterprise level, high tech, business-to-business, international marketing.
2.A major function of this role is to bring together the corporate and regional business and marketing objectives.
3.The position can be located in the United States (Boston), Japan (Tokyo), or China (Shanghai). Extensive travel is required; roughly 1/3 of your time in each location. There are four direct reports and their teams, responsible for regional marketing in Japan, Greater China, Korea and India.
4.The AP marketing organization is responsible for development of brand communication plans that will affect the uptake and retention of software and services, plus the delivery to audiences that include the press, public bodies, local communities, & customers, prospects, and employees.
5.The position also includes planning and execution of programs and campaigns in a timely and cost effective way that projects the brand position, generates response and creates demand.
6.The candidate is expected to be able to work on unusually complex problems and provides solutions that are highly creative requiring state of the art technical knowledge.
7.The candidate will often be viewed as the in-house expert on specific systems, processes, and/or technologies. They will be expected to use independent judgments to accomplish objectives. Plus they will need to contribute to, and often lead the development of organization¡¯s goals and objectives.
8.It is a plus if the candidate has some enterprise level sales experience and extensive technology marketing experience, including an active understanding of roles such as marketing strategy, market research, direct marketing, public relations, lead generation marketing, event marketing, web marketing, reference marketing, marketing communications, and localization.
9.It is also a plus if the candidate has studied engineering and/or marketing and speaks one of the local languages.
10.In this position you will be coaching others between 70%-80% of time.
Requirements:
1.Degree: Bachelors Required and Masters Preferred.
2.Marketing or Related Experience (including management experience required below): 12-15 years.
3.Marketing Management Experience: 3-7 Years.
– Span of control: is one or more departments; 5-25 direct and indirect employees; typically manages managers.
– Report Types: Associate to Manager, Reports Relationships: VP or SVP.
– Liaison within the company: Interacts primarily with Specialist through EVP level internal and external to their department and internal and external to their organization; typically acts as department(s) leader.
– Liaison with customers: Interacts primarily with customers at the Junior and Senior Engineer, IT Specialists, Managers, Directors, VP¡¯s and CXO¡¯s (principal, manager, fellow, director, and VP levels.)
– Problem Complexity: Is often viewed as the in-house expert on specific systems, processes, and/or technologies. Uses independent judgments to accomplish objectives.
– Strategy and Goal Impact: Contributes to and often leads the development of departmental and organizational goals and objectives (metrics and plans).
– Liability Potential: Significant liability potential in case of inaccuracy. Failure to achieve results or erroneous decisions or recommendations would normally result in failure to reach goals crucial to significant organizational objectives and would profoundly affect the short term productivity/image of the organization.
– Global Responsibility: Responsibility within one country or limited geography;
– Cost responsibility; 500K or greater.
– Performance and Role Expectations: Star performance in 3 roles from professional track, Solid to High in 5-6 additional roles from Professional track. Star in two manager/leader related role;
– Time Management: General management / Coaching others: between 50% of time, Program development 25%, Marketing Delivery 25%.
– Travel Requirements: Frequent
* Please send us your complete resume (both in Chinese and in English) to:
‘topjob_mkt186sh#dacare.com'(Please replace “#” with “@”)